Artistry Go Vibrant™ Waterproof Length Serum Mascara

ISODODECANE, TRIMETHYLSILOXYSILICATE, SYNTHETIC WAX, MICROCRYSTALLINE WAX, HYDROGENATED POLYISOBUTENE, IRON OXIDES (CI 77499), POLYPROPYLSILSESQUIOXANE, MICA (CI 77019), PARAFFIN, SYNTHETIC BEESWAX, DEXTRIN PALMITATE, CETYL ETHYLHEXANOATE, DISTEARDIMONIUM HECTORITE, DEXTRIN ISOSTEARATE, SILICA, CALCIUM STEARATE, CELLULOSE, LAURYL PEG-8 DIMETHICONE, SORBITAN SESQUIOLEATE, 1,2-HEXANEDIOL, PROPYLENE CARBONATE, TOCOPHERYL ACETATE, CAPRYLYL GLYCOL, ETHYLHEXYLGLYCERIN, PENTYLENE GLYCOL, ISONONYL ISONONANOATE, SALVIA HISPANICA SEED EXTRACT, ARGANIA SPINOSA KERNEL OIL, MACADAMIA TERNIFOLIA SEED OIL, RICINUS COMMUNIS (CASTOR) SEED OIL, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, VITIS VINIFERA (GRAPE) SEED OIL, GLYCERYL LINOLEATE, GLYCERYL LINOLENATE, GLYCERYL ARACHIDONATE, ASCORBYL PALMITATE

1. To create the maximum effect, apply with the curved side up (looks like a smile) sweeping over the top of your lashes.

2. Next, apply from root to tip from underneath with the curved side down (looks like a frown). This enhances the curl and volume of your lashes.

3. For lower lashes, hold the wand vertically and use the tip to coat the lashes. Give it a few seconds to set before blinking.

Remove the mascara with an oil-based eye makeup remover, such as our Artistry Skin Nutrition™ Micellar Makeup Remover + Cleanser (123791V), or any oil-based eye makeup remover/cleanser designed to gently remove waterproof formulas. 

How-to: 

1. Moisten a cotton pad or an Artistry Studio™ Clean Start Micellar Makeup Remover + Cleanser wipe (124811) with the Artistry Skin Nutrition™ Micellar Makeup Remover + Cleanser (123791V).
2. Place the pad/wipe over your eyes, pressing on your lashes.
3. Hold it there to soak the product into the mascara.
4. Gently move the pad/wipe in the direction of the lash growth.
5. First on top of the lashes, then under your lashes.
6. Repeat until all traces of mascara are removed. 

1. What makes the mascara formula so advanced?

The serum formula includes Nutrilite™ White Chia Seed Extract, Vitamin Complex, and Botanical Seed Oils to help condition lashes as it creates a lengthened look from root to tip. Importantly, it has been formulated without carbon black, making this clean formula a significant achievement for Amway™, really setting Artistry Go Vibrant™ Waterproof Length Serum Mascara apart from mascaras that use carbon black.

2. Does Serum Mascara follow Artistry™ Clean formulation standards?

Yes. As with all Artistry™ brand products, Serum Mascara meets the Artistry™ Clean standards. It has been formulated with no mineral oil, parabens, phthalates, or any of the over 1,700 other ingredients on our No-No List.

3. Are any ingredients or technologies in Serum Mascara exclusive?

Yes. The extract from White Chia Seed from plants grown on our Nutrilite™ farms is exclusive to Amway™ brands.

4. Was Serum Mascara tested on animals?

No, the Artistry™ brand opposes animal testing, and the new Artistry Go Vibrant™ Waterproof Length Serum Masara was not tested on animals.

5. Does Serum Mascara contain any animal-derived ingredients?

No. Serum Mascara is free from animal-derived ingredients and Registered with The Vegan Society.

6. What makes the mascara brush so unique?

The unique crescent curved brush glides easily through lashes. Its carefully selected fiber and design coat each lash from root to tip, providing an even application with exceptional separation and definition. Look closely and you’ll see that the outside of the crescent has longer bristles to separate each lash, while the bristles on the inside of the crescent lay down more formula and help enhance the lengthening effect.

7. How can I remove the mascara?

Artistry Go Vibrant ™ Waterproof Length Serum Mascara may be removed with Artistry Skin Nutrition™ Micellar Makeup Remover + Cleanser (Item # 123791).